Custom Masterclasses

Over the course of 1-5 days, your custom masterclass program will take your elite squad through a tailored curriculum of innovation workshops designed to solve your most important problems. You end up with new skills PLUS new ideas, business plans, tactics and next steps.

Three levels of FUTURISTU

When Training Meets Consulting... Solve Your Most-Important Business Problems While Training Your Team

Our Custom Innovation Masterclass program offers a unique and customizable solution for organizations looking to foster a culture of innovation while solving your most-important problems. The program spans over 5 days and can be spread out or taken consecutively. Each Custom Masterclass takes your elite group of 30-40 people through the a series of innovation workshops, helping them address and work on their organization’s specific problems. We look at innovation through the lens of five categories – the ability to change, culture of innovation, opportunity hunting, adaptive innovation, and infectious messaging. This program has been our strongest to date because it solves exact client problems.

Sample Curriculum - Actual Programs are Completely Tailored

Day

Ability to Change

Day

Culture of Innovation

Day

Opportunity Hunting

Day

Adaptive Innovation

Day

Infectious Messaging

Ability to Change

1. What are the key factors that would block this & how do we address them?

Culture of Innovation

2. How do we roll out cultural change & make this actually happen?

Opportunity Hunting

3. What are the key clients, opportunities, approaches to make this win?

Adaptive Innovation

4. These strategies are new. How do we refine them, again and again and again?

Infectious Messaging

5. How do we best message our best ideas to the team and teach the team to communicate in pitches?

This program has been our strongest to date because it solves exact client problems.

TREND HUNTER
FUTURISTS

Trend Hunter’s Custom Masterclass programming is developed by Trend Hunter CEO and NYT bestselling author Jeremy Gutsche whose keynote career has spanned 15 years, with over 10 years spent studying AI to evolve the brand. He is joined by our team of Futurists – keynote speakers and workshop facilitators – who have studied innovation and trends across multiple industries to help hundreds of the world’s most disruptive brands unlock hidden opportunities.

JEREMY

ARMIDA

GIL

ADY

COURTNEY

SEAN

JONATHON

MARK

KAIT

JAIME

JEREMY GUTSCHE
Trend Hunter’s CEO, a New York Times bestselling author, and an award-winning innovation expert. As one of the world’s most sought-after keynote speakers, he has helped hundreds of brands to make change happen.

ARMIDA ASCANO
Trend Hunter’s Chief Content Officer and the brain behind our trend sessions and workshops. She is our most requested Futurist for custom trend keynotes and gained more than 18 million views to her portfolio of trend content.

GIL COHEN
Trend Hunter’s SVP of Client Success. She works with leading brands across a variety of industries, leveraging her extensive trend expertise to facilitate innovation and spot opportunities with actionable implications for clients.

ADY FLOYD
VP of Client Success at Trend Hunter, customizing research for more than 40 of our brand partners. She has curated more than 500 custom research reports to date and has run trend sessions for Fortune 500 companies.

COURTNEY SCHARF
Chief Client Officer at Trend Hunter. She develops, maintains and optimizes Trend Hunter’s Advisory services, leading the Client Relations team through the creation of more than 5,000 custom trend reports.

SEAN WATSON
Trend Hunter’s VP of Sales Operations & Special Projects. He applies his tech expertise and unmatched enthusiasm for TH’s content in both strategic internal initiatives and as a keynote speaker.

JONATHON BROWN
Chief Sales Officer at Trend Hunter, driving strategy around business innovation research, business development and marketing. He has interviewed over 500 business leaders to uncover innovation best practices.

MARK ONUFER
Director of Accounts at Trend Hunter. Having interviewed 100+ global leaders in innovation, he now solves complex problems for hundreds of the world’s most influential brands.

KAIT MCKENNA
Research Manager at Trend Hunter. She curates and presents hundreds of reports for 30+ fortune-500 brands, specializing in telling a story that brings insights to life.

JAIME NEELY
Trend Hunter’s President and the creator of Trend Hunter’s Innovation Assessment, helping 30,000+ professionals understand and improve their innovation processes both individually and as teams.

Core Work Sessions

Work Sessions are preset but interactive programs that teach problem solving methodology through simulations lasting 1.5+ hours.

AI Innovation - How to Win in an AI-Driven World (1.5+ hrs)
Learn Why Now, What's Next and How to Win in an AI-driven World.

Trend Hunting (1.5+ hrs)
Change the way your team thinks about, applies and predicts trends.

Adjacent Industry Simulation (1.5+ hrs)
Break out of the old habits by reimagining your world and adapting accordingly.

Change Deep Dive (1.5+ hrs)
Identify urgent points of development and spark action within your team.

Custom Workshops

Custom Workshops tackle company-specific issues and objectives with programming tailored to your needs.

AI in Your Industry (1+ hr)
Learn the latest AI tools, tactics and trends accelerating competitors and startups in your own industry.

AI Innovation Workshop (1-5 Days)
Develop actionable next steps and plans to AUTOMATE and ENHANCE your business.

Prototyping (2+ hrs)
Prototype ideas and productionize creativity using the 6 Patterns of Opportunity.

Idea Discovery (2+ hrs)
Identify your company's biggest areas for development and uncover new ideas.

Making Change Happen (3+ hrs)
Enact major change within your company in the most efficient way possible.

Infectious Messaging (2+ hrs)
Rethink your value prop and marketing to more effectively speak to consumers.

Disruption & Adaptation (2+ hrs)
Anticipate upcoming threats to your business and prepare for future success.

Culture & Change (2+ hrs)
Understand and enhance your company's culture to fuel innovation.

Why Should You Invest in a Custom Masterclass?

The program addresses key challenges and is tailored to each individual organization’s specific problems, making it a highly effective solution for businesses looking to maximize their potential for growth and success. One of the program’s biggest benefits is its focus on problem solving and practical application. Participants are encouraged to apply the skills and strategies learned during the course to their day-to-day work, facilitating real-world results and immediate impact.

This program has a proven track record of success, helping many organizations to overcome specific innovation challenges, making it an excellent investment for businesses looking to stay ahead of the curve and their competition.