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FuturistU > Tactics > Innovation Tactics > Module 4 / 4

Culture of Innovation

Instructor: Mark Onufer
Future of Business
Download the Future of Business Trend Report
This module will reveal exactly how you can pivot from the internal cultural traps around pursuit of new ideas. Because great ideas are not rare on a capable team and in a competitive environment the idea we all agree on unfortunately isn’t always the best idea. Innovation, culture and creativity have so many hurdles and Mark provides a map for navigating this sea of challenges.

Finally, imagine you are a one-person team with a game changing idea. You need to get internal buy-in from key decision makers. How are you going to communicate this idea properly for your purpose? Creativity isn’t enough, people need perspective. Mark explains the secret formula for getting key decision makers onboard and how you can you craft a narrative to get buy-in on your next big idea. Having tactical programs in place not just to get them approved, but also to bring them to life is key to culture of innovation.
Related Trend Report: Future of Business
Workshop Questions:
1. Think of a ritual to help the smartest people on your team reset.
2. What is the narrative your team provides? What is the right vehicle to deliver it?
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Featured Insights

Managerial Education
Employees are empowered to lead through educational workshops
Implications - Investing in their own employees, more companies are taking the initiative to enroll newer recruits into leadership and educational programs. Through accelerated skill development, the transition time into fully integrated confident employees is shortened, resulting in a team that feels empowered to take on demanding roles and new challenges as they strive for increased leadership.
Workshop Question - How can your brand cultivate the individual development of each of its employees?
2.4
Score
Popularity
Activity
Freshness
Patterns
Megatrends

Insights by Trend Hunter AI

LGBTQ+ Mentorship
Companies invest in mentorship programs to better support queer employees
Trend - Companies are implementing mentorship programs to support LGBTQ+ employees entering the workforce. By connecting junior employees with successful LGBTQ+ mentors, these initiatives provide resources and skills, fostering a sense of belonging and empowering career growth.
Workshop Question - How can your brand more effectively support the diverse identities of its employees?
4.5
Score
Popularity
Activity
Freshness
Patterns
Megatrends
AI Leadership
Artificial intelligence enhances manager support through emotional intelligence
Trend - Leadership teams are now utilizing automated tools to connect with employees and gain deeper insights into their emotional states. These AI systems enhance employee satisfaction by conducting surveys and providing targeted coaching, offering support that aligns with individual feelings and needs.
Workshop Question - How can your business utilize automated tools to enhance its company culture?
6.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Mutual Mentorship
Cross-generational mentorship apps combat ageism in the workplace
Trend - Workplace management platforms are adapting to the varying needs of a multigenerational workforce--with UX, resources and tools that account for tech gaps between generations. These platforms ease processes and foster communication with the aim of achieving age-inclusive hiring and working environments.
Workshop Question - How could your brand better adapt to a multigenerational workforce with different strengths?
4.4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Employee Toolkits
Employee upskilling toolkits address evolving workplace expectations
Trend - Employees now expect flexibility, inclusion and higher standards of ethics from their employers. In response to these evolving expectations, businesses are investing in less formal educational toolkits for employees that promote workplace wellbeing, transparency and sustainable practices.
Workshop Question - How can your brand offer employee resources that better reflect their areas of interest or need?
4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
AI Training
Workplaces are using generative AI to train and improve employee efficiency
Trend - Workplaces are using generative artificial intelligence to craft training modules, provide feedback, and improve overall onboarding experiences for employees. These AI models deliver accurate feedback more quickly than human workers, saving companies time and money on onboarding.
Workshop Question - How could your brand implement generative AI training processes to improve its overall workplace efficiency?
6.7
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Neurodiverse Workplace
Companies are launching initiatives designed for neurodiverse workforces
Trend - Corporations are launching DEI programs and initiatives designed to support the careers and lives of neurodiverse employees. These programs ensure equality in hiring patterns, resource access, and worker compensation. These benefit businesses by improving employee satisfaction and retention.
Workshop Question - How could your brand ensure its DEI programs and initiatives make all potential employees feel welcome and supported?
6.1
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Workplace DEI Initiatives
Workplace DEI Initiatives
Motive Holds Demographics Review Sessions with Management
Motive, the fleet management platform formerly known as ‘KeepTruckin,’ publicized its proven diversity, equity, and inclusion (DEI) initiatives. Motive’s DEI system features seven... MORE
Career-Supporting Neurodiversity Initiatives
Career-Supporting Neurodiversity Initiatives
Deloitte is Committed to Helping All People Thrive
The Neurodiversity at Deloitte program is an initiative that aims to recruit, retain and nurture neurodivergent workers, such as those on the autism spectrum, who bring different and valuable ways... MORE
play_circle_filledNeuroinclusive Workstations
Neuroinclusive Workstations
MeSpace is a Modern Workstation for Neurodiverse Professionals
Navigating the professional workforce can be particularly challenging for neurodiverse individuals, and MeSpace is a new company under Hollman Inc. that specializes in the creation of modern,... MORE
Neurodiversity-Focused DEI Initiatives
Neurodiversity-Focused DEI Initiatives
IBM's Neurodiversity Program Fosters Equal Opportunities
The Neurodiversity @ IBM program is an initiative that aims to create a more inclusive workplace for people who see, understand, and think about the world differently. The program started in 2015 as... MORE
play_circle_filledSupportive Virtual Co-Working
Supportive Virtual Co-Working
Shimmer Body Doubling Recognizes Key Motivators for Adults with ADHD
Shimmer, the leading coaching platform for adults with ADHD, launched Shimmer Body Doubling to supercharge virtual co-working with social accountability. This new feature from the platform designed... MORE
AI Management
Companies are using artificial intelligence to automate workplace operations
Trend - Companies across various industries are incorporating AI and robotics into their operations to improve efficiency, productivity, and customer experiences. These bots hold important roles, such as CEO or manager, and help deliver important data to businesses and their teams to help streamline key workplace objectives.
Workshop Question - How can your brand automate time-consuming tasks using artificial intelligence?
6.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Agile Workplace
As more offices adopt a hybrid model more flexibility is needed
Trend - The post-pandemic workplace demands more flexibility than before. The average office worker knows how to be productive from home, making the idea of being in the office full-time harder to justify. Thus, hybrid workplaces are more common than ever; however, these come with a unique set of challenges that organizations in the industry aim to solve.
Workshop Question - How has your workplace culture changed, and how can you make these changes work to your advantage as an employer?
3.7
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Evolved Education
Post-secondary institutions offer courses specific to Gen Z's hobbies and habits
Trend - Schools are targeting the skills and industries that Gen Z is making influential. In order to maintain their relevance in a rapidly evolving learning environment, honing in on students' personal hobbies and the skills they're self-taught in keeps these institutions evolving with their target market.
Workshop Question - How is your brand evolving with the cultural changes that Gen Z's influence has caused?
3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Sports Metaverse
Sports brands are launching web3 experiences for community engagement
Trend - Sports brands are entering the metaverse with web3 experiences such as virtual reality (VR) worlds, collectible NFTs, and online events. These services deepen community involvement in sports, providing a convenient and accessible way for fans to connect with athletes and each other.
Workshop Question - How could your industry make its customers feel more involved?
7.4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Sports Metaverse Partnerships
Sports Metaverse Partnerships
WAGMI United is Expanding Web3 Ventures with adidas
WAGMI United, a new brand dedicated to bringing Web3’s most innovative ideas and passionate communities to the world of sports, has announced a partnership with adidas. The two brands will... MORE
Olympic Metaverse Partnerhips
Olympic Metaverse Partnerhips
Roblox Announced a Partnership with Team USA and the Paralympics
Roblox has announced a partnership with Team USA and the Paralympic Games to create an immersive experience for users. This collaboration introduces “The Team USA Ultimate Obby,” a virtual... MORE
Football Metaverse Hubs
Football Metaverse Hubs
The FCFL is Entering the Metaverse with Four NFT-Tied Fan-Controlled Teams
The Fan-Controlled Football League (FCFL) announced it is making its FCFL metaverse debut with four new NFT-tied teams. Two of these new teams will be controlled by the Bored Ape Yacht Club and the... MORE
Athlete-Led Web3 Sports Platforms
Athlete-Led Web3 Sports Platforms
LootMogul is a Sports Metaverse Powered by Virtual Assets
LootMogul is a new sports metaverse platform that is aimed at offering a unique experience for sports fans and influencers. Virtual real estate, training academies, blockchain games, and meta shops... MORE
play_circle_filledSports-Inspired Pop-Up Shop Metaverses
Sports-Inspired Pop-Up Shop Metaverses
Meetkai Announces Its Partnership with THINK450 at CES 2024
MeetKai stuns consumers at CES with its pop-up shop metaverse, inspired by its official partnership with THINK450, the innovation engine of the National Basketball Players Association (NBPA). The... MORE