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Intro to Innovation Tactics

Instructor: Mark Onufer
Innovation Tactics
Download the Innovation Tactics Trend Report
After interviewing thousands of innovation leaders around the world and asking the question, "How do you innovate?" Trend Hunter received a common response: “Innovation is in our DNA.” That didn’t satisfy us, so we set out on a mission to quantify innovation culture with our Innovation Assessment. When the assessment uncovered that over 50% of organizations didn’t have a process in place to innovate, we decided to help by building out this module to uncover consumer, product and culture innovation tactics.

Business Innovation Specialist and Futurist Keynote Speaker Mark Onufer pulls out the common themes from these interviews with top innovation executives and provides a framework to break down successful, repeatable strategies for innovation on your terms
Related Trend Report: Innovation Tactics
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Insights by Trend Hunter AI

LED Pest
Pest control brands launch smart light-based solutions to attract and eliminate pests
Trend - Brands are releasing UV‑LED pest‑control units that use tuned light spectra to lure insects into traps or kill‑zones, pairing long‑life LEDs with low‑heat designs, and indoor or outdoor formats; offering less-intrusive solutions for consistent pest control in both home and workplace settings.
Workshop Question - How might we develop innovative, less intrusive solutions that leverage our existing technology to meet consumer demands for safer, cleaner, and more efficient pest control?
6.9
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Repurposed Shell
Seafood and crustacean shells are being used to craft new materials and items
Trend - Researchers are developing ways to reuse seafood waste, especially crustacean shells, to craft sustainable materials with minimal environmental impact. From building materials to plastic alternatives, these products prevent these commonly disposed of products from polluting and rotting in landfills.
Workshop Question - How can your brand turn a common source of waste into something that benefits other areas of the business?
8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Green Manicure
Interest in sustainable solutions leads to an influx of green nail care products
Trend - Nail care companies are releasing products that prioritize eco-friendly formulas, recyclable packaging, and reusable tools, aiming to reduce impact. These products appeal to consumers seeking stylish nails without the environmental impact of traditional polishes and single-use acrylics.
Workshop Question - How can your brand reduce environmental impact, particularly in spaces that are less explored?
4.5
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Artificial Synergy
Artificial intelligence is used to translate human intent into natural action
Trend - Artificial intelligence has evolved to replicate human biology, helping people regain accessibility, mobility, or even senses that were lost. Utilizing assistive and restorative medical technologies, these systems can understand what the user wants to do and act like a natural extension of the body.
Workshop Question - How can your brand leverage AI to create experiences that feel naturally human?
8.1
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Printed Footwear
Mainstream footwear brands are incorporating 3D-printing into manufacturing
Trend - Mainstream footwear brands have begun integrating 3D printing into manufacturing, moving beyond niche startups. These products are built with additive processes spanning midsoles, uppers, and concept prototypes to differentiate products, accelerate prototyping, and improve sustainability.
Workshop Question - How can we leverage advanced manufacturing technologies, like 3D printing, to meet consumer demands for personalization, sustainability, and exclusivity in our product offerings?
8.4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Eco Tourist
Brands incentivize visitors to adopt sustainable practices and travel activities
Trend - Companies are increasingly launching tourist initiatives to help preserve local environment. This involves visiting natural areas—such as forests, wildlife reserves, or coastal ecosystems —to participate in activities that minimize impact on the environment and maximize benefits for locals.
Workshop Question - How can your brand encourage its consumers to integrate sustainability into their leisure activities?
3.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Sustainability Center
Businesses are hiring full-sized innovation teams to improve sustainability
Trend - Brands are investing in full-size innovation centres that focus on improving sustainability efforts. Often in collaboration with adjacent brands, the goal of these centres is to push the industry forward in both resource and energy efficiency to combat climate change.
Workshop Question - How can your brand leverage innovation teams to enhance sustainability and reduce carbon emissions in its industry?
3.6
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Printed Panel
Researchers are developing 3D printed materials for architectural construction
Trend - Researchers from universities and construction-focused startups are developing new methods or materials for 3D printing in the architectural space. This is leading to brick, wood, and glass solutions for customizable, scalable home home construction with a reduced environmental impact.
Workshop Question - How can we leverage emerging technologies to create eco-friendly, scalable, and customizable solutions in our industry?
4.5
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Wood-Waste Strong Floor Panels
Wood-Waste Strong Floor Panels
SHoP Architects Develops the SM2ART Nfloor Cassette Panel
Researchers have worked closely with the team at SHoP Architects to create what could be a potential alternative to steel and concrete with the SM2ART Nfloor cassette panel. It is a progressive... MORE
3D-Printed Ceramic Home Facades
3D-Printed Ceramic Home Facades
The Ceramic House in Amsterdam Gets a Ceramic Feature
Rotterdam-based design imprint Studio RAP creates a special facade in Amsterdam dubbed the Ceramic House. The project highlights the unique blend of tradition and innovation as it highlights a... MORE
play_circle_filledLow-Carbon Biomaterial Bricks
Low-Carbon Biomaterial Bricks
Tavs Jorgensen Created Sustainable Extruding Cob Bricks
Researcher Tavs Jorgensen has created a new process that forms cob bricks with the goal of forming low-carbon biomaterial at a more accessible rate. It is used to create bricks that can be stacked... MORE
play_circle_filled3D-Printed Clay Bricks
3D-Printed Clay Bricks
Researchers at UAC in Cairo Developed Customizable Clay Panels for Homes
Researchers at the American University in Cairo (AUC) have developed a 3D-printed clay brick solution aimed at sustainable, eco-friendly construction. This innovative project, a collaboration... MORE
3D-Printed Recycled Glass Bricks
3D-Printed Recycled Glass Bricks
MIT Engineers Created a Solution to Printing Custom Glass Bricks
MIT engineers have developed a new type of reconfigurable masonry using 3D-printed, recycled glass. Leveraging a custom 3D glass printing technology provided by MIT spinoff Evenline, the team has... MORE
Product Analytics
AI tools are being used to assist managers with analyzing product insights
Trend - SaaS companies are launching Artficial Intelligence (AI)-based tools that gather and analyze both customer feedback and product information to provide recommendations for product managers. These tools are designed to automate monotonous tasks and free up time for managerial action.
Workshop Question - How can we leverage AI tools to streamline data analysis and provide actionable insights for our managers?
6.3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Vegan Luncheon
Luncheon meats are increasingly opting for vegan and plant-based formulas
Trend - Popularized during the post-war era for their affordability and shelf stability, luncheon meats are now being adapted to be plant-based. These meat-free alternatives cater to consumers with unique dietary preferences and health-conscious individuals who need accessible, planet-friendly options.
Workshop Question - How can your brand factor in cultural influences when crafting its product/service?
3.9
Score
Popularity
Activity
Freshness
Patterns
Megatrends