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DASHBOARD RESEARCH KEYNOTES EVENTS
FuturistU > Culture > Work Culture > Module 1 / 5

Intro to Work Culture

Instructor: Jaime Neely
Work Culture
Download the Work Culture Trend Report
The working world is evolving at an unprecedented pace and creating an innovative work culture is becoming top priority for organizations all over the world. Trend Hunter's Chief Culture Officer, Jaime Neely, introduces the concept of company culture and outlines the ever-increasing connection between culture and a company's ability to innovate. To enable companies to focus in on their own team cultures, she introduces Trend Hunter's framework on the 4 Es of Modern Work Culture.

The framework is inspired by research gathered from tens of thousands of professionals all over the world who participated in Trend Hunter's Innovation Assessment. Jaime introduces how technology, a younger workforce, the prioritization of work-life balance and diversity are shaping the future of work.
Related Trend Report: Work Culture
Get Better and Faster

Insights by Trend Hunter AI

Agile Workplace
As more offices adopt a hybrid model more flexibility is needed
Trend - The post-pandemic workplace demands more flexibility than before. The average office worker knows how to be productive from home, making the idea of being in the office full-time harder to justify. Thus, hybrid workplaces are more common than ever; however, these come with a unique set of challenges that organizations in the industry aim to solve.
Workshop Question - How has your workplace culture changed, and how can you make these changes work to your advantage as an employer?
5.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Modular Hybrid Work Layouts
Modular Hybrid Work Layouts
Alki and Iratzoki Lizaso Create Zuzulu for the Modern Office Setting
Designs that address the contemporary state of office space, more specifically the hybrid work layout, have been the focus of many brands and designers in the industry. Zuzulu is yet another... MORE
Hybrid Office Management Platforms
Hybrid Office Management Platforms
The 'Tactic' Platform is for Flexible Workspaces
The workspace has undergone a dramatic shift over the past several years, so the ‘Tactic’ office management platform is positioned as a tool to help make the process of keeping things in... MORE
Hybrid Work Scheduling Apps
Hybrid Work Scheduling Apps
Condeco Launches a New Microsoft Teams App Dedicated to Hybrid Work
Condeco, a leading workplace scheduling platform, has announced the launch of a new app for Microsoft Teams. The brand-new app for Microsoft Teams, which is powered by the Condeco Microsoft 365... MORE
Hybrid Work-Focused Mapping Tools
Hybrid Work-Focused Mapping Tools
ServiceNow Added Workplace Indoor Mapping to the Now Platform
‘ServiceNow,’ the Santa Clara-based software company, announced the ‘Workplace Indoor Mapping’ feature for hybrid work environments and retail locations. The feature was... MORE
Work Protest
Office workers are protesting mandated returns to the office
Trend - Having grown accustomed to working remotely for several months, office workers are increasingly protesting mandates that require workers to go back to the office. Workers are now quitting, organizing against such policies, and/or ignoring these policies and continuing to work from home.
Workshop Question - How could your brand better prioritize flexibility for its employees?
5.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Return-to-Office Protests
Return-to-Office Protests
European Central Bank Employees are Protesting Mandatory In-Office Work
Employees at the European Central Bank in Frankfurt, Germany have begun protesting return to office mandates, citing concerns surrounding CoViD-19 and its many variants. At the beginning of the... MORE
In-Office Worker Protests
In-Office Worker Protests
Goldman Sachs Employees Protest Full Return to Office Mandates
Goldman Sachs CEO David Solomon recently mandated a full five-day return to office schedule; however, on the day the giant office reopened its US office, nearly half of employees continued to work... MORE
Hybrid Work Protest Groups
Hybrid Work Protest Groups
Apple Employees Protest the Company's Return to Office Strategy
Back in April, Apple employees in the United States began finally returning to their offices, following a two-year hiatus due to the pandemic and its corresponding lockdowns. Though the company... MORE
Employee Return-to-Office Protests
Employee Return-to-Office Protests
Hearst Employees Protest to the National Labor Relations Board
Hearst Magazine International, one of the largest publishers of magazine media across all platforms, recently enforced a mandatory return-to-office policy; however, many employees protested the... MORE
Reformed Routine
Social changes are influencing consumers to slow down and reassess their lives
Trend - More consumers in North America are adapting their priorities and routines to better align with their own happiness. This can involve consumers renouncing needlessly fast-paced lifestyles, quitting jobs in place of alternative opportunities, and generally focusing on their own happiness.
Workshop Question - How could your brand better align itself with its customers' or employees' values?
4.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Resignation-Themed Canned Cocktails
Resignation-Themed Canned Cocktails
F!VE Drinks Co Debuts New Drinks to Celebrate Those Quitting
Many are calling the current tumultuous employment landscape the “The Great Resignation” period and to celebrate, F!VE Drinks Co has launched two new ready-to-drink canned cocktail... MORE
Vegan-Friendly CBD Coffee Creamers
Vegan-Friendly CBD Coffee Creamers
Identity Launches New Flavors of CBD-Infused Coffee Additives
Identity, a health and wellness brand specializing in CBD-based products, has expanded its line of dairy-free, CBD-infused coffee creamers to include all-new flavors. The company intends to offer... MORE
Employee Resignations Campaigns
Employee Resignations Campaigns
Souldboost is Offering You $5,000 to Quit Your Job
PepsiCo’s Souldboost is offering $5,000 to quit your job and better your mental health. This ad targets individuals who feel restless and want to escape their current profession to explore new... MORE
Minimalist Mindful Journal Apps
Minimalist Mindful Journal Apps
'Boom Journal' Helps Change a Person's Energy and Attitude
The ‘Boom Journal’ mindful journal app is a digital solution for users looking to boost their energy and attitude in a simple yet effective way each day. The app works by enabling users... MORE
Fashionable Workwear
People with jobs that require physical labor are offered elevated clothing
Trend - Jobs that require physical labor and workers being on their feet all day, including nursing and construction, are increasingly being catered to by fashion brands. Elevated workwear helps employees stay both comfortable and fashionable.
Workshop Question - How could your brand better balance both function and design?
5
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Revolutionary Medical Workwear
Revolutionary Medical Workwear
Jaanuu’s Workwears are Contemporary and Fashionable
Through the end of June, 100 Jaanuu out-of-home advertisements, including extremely visible billboards, street-level digital pieces, and transit placements, can be seen around the Chicago... MORE
Vibrant Collaborative Street Workwear
Vibrant Collaborative Street Workwear
Supreme and Dickies Join Forces for Spring 2022
Supreme and Dickies work in collaboration on a collection for the Spring 2022 season full of design details that are true to both contributing efforts. The American workwear label infuses its... MORE
Storm-Ready Workwear Coats
Storm-Ready Workwear Coats
The Carhartt Storm Defender Loosefit Midweight Utility Jacket is Rugged
The Carhartt Storm Defender Loosefit Midweight Utility Jacket is an inclement weather-ready outwear style from the workwear brand focused on protection the wearer from heavy rain and more. The... MORE
Construction-Inspired Sweatpants
Construction-Inspired Sweatpants
TMS.SITE Introduces its New 3.0 Industrial Functional Sweatpants
TMS.SITE is an emerging performance workwear label that is based in Hong Kong—it recently unveiled the new 3.0 Industrial Functional Sweatpants for the season. Founder Mei Sze recently... MORE
WFH Design
Work-from-home products are designed with aesthetics in mind
Trend - Now that work-from-home setups have become the norm, many consumers have settled into this new lifestyle. Now, brands are offering functional but design-friendly pieces that help people settle in to their home offices in the long-term.
Workshop Question - Which of its customers' lifestyle changes will your business continue to adapt to?
7.6
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Multifunctional WFH Desks
Multifunctional WFH Desks
The Conceptual 'Layout' Desk Has a Multipurpose Design
The conceptual ‘Layout’ desk is a multifunctional furniture piece for the modern home to support professionals working from home who need to make the most of the available area in their... MORE
Creativity Enhancing WFH Products
Creativity Enhancing WFH Products
The 'Other Angles' Collection Includes a Range of Items
The ‘Other Angles’ collection has been created in partnership between Fiverr and the Bi-Rite Studio as a lineup of items that will help to enhance a space or spark creativity for those... MORE
Hidden WFH Whiteboards
Hidden WFH Whiteboards
The Sable Flow Secret Whiteboard Comes in Three Sizes
The Sable Flow Secret Whiteboard is a clever work from home (WFH) decor item that will provide professionals with the ability to keep an essential spot for work hidden in plain sight. The unit works... MORE
Sustainable Ergonomic Lap Desks
Sustainable Ergonomic Lap Desks
The LAPOD Lap Desk Offers Cushioning, Storage and More
The LAPOD Lap Desk is an elevated version of the simple yet essential accessory for those who work from home to help them maintain comfort and connectivity when working from various areas of their... MORE
Rave Resurgence
As pandemic restrictions continue to loosen, rave culture is surging
Trend - Rave culture is becoming more popular in everything from fashion and accessories, to nightclub experiences that take place virtually. This resurgence blends nostalgic themes with contemporary lifestyles.
Workshop Question - Which post-pandemic trends are most relevant to your brand and customers?
7.1
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Immersive VR Nightclubs
Immersive VR Nightclubs
Desperados and Elrow Recreated a German Club as a Virtual Experience
Beer brand Desperados teamed up with Elrow to recreate German club Bootshaus as a VR nightclub experience. The entire setup of the club has been faithfully recreated and by putting on a virtual... MORE
Retro Rave-Inspired Activewear
Retro Rave-Inspired Activewear
Dua Lipa and PUMA Debut Another Colorful 'Flutur' Collection
PUMA has reunited with Dua Lipa for another ‘Flutur’-themed collection, adding to the duo’s list of eye-catching silhouettes. The collection builds on the aesthetics of vintage rave culture,... MORE
Mythological Jewelry Lines
Mythological Jewelry Lines
Sita Abellan‘s Lilith Jewelry Just Added the DYSTOPIA 1993 Collection
Sita Abellan‘s Lilith jewelry line just expanded to include the new DYSTOPIA 1993 collection. Sita Abellan‘s jewelry line is inspired by Lilith – the first woman who came before Adam’s... MORE
Retro Rave-Inspired Streetwear
Retro Rave-Inspired Streetwear
Midnight Rave's New Collection Features Pieces by Dying in Kyoto
American streetwear label Midnight Studios has partnered with anime artist Dying in Kyoto to launch Midnight Rave’s newest apparel collection. The online-only Fall/Winter 2021 collection... MORE
Relaxed Workplace
As offices reopen post-pandemic more focus is placed on relaxation and wellness
Trend - Many consumers have been working from home over the pandemic, and have become accustomed to a level of relaxation and privacy. For some, this more relaxed environment is more conducive to productivity than the formal settings of the past. As offices reopen employers will need to be cognizant of this and provide more casual environments with low-sensory spaces.
Workshop Question - How can you arm yourself against the "anti-work" movement?
6.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Hybrid Office Desk Pods
Hybrid Office Desk Pods
The Microsoft Flowspace is Equipped with Automated Privacy Panels
The Microsoft Flowspace is a modular office pod. It creates a private working space to help employees escape distracting noise. As COVID-19 restrictions lift, the world is re-acclimatizing itself to... MORE
Hybrid Office Layouts
Hybrid Office Layouts
BuzziSpace Unveiled Hubs of Togetherness For Hybrid Office
BuzziSpace unveiled its Hubs of Togetherness theme as a solution for hybrid office spaces. As the workspace’s landscape is ever-changing, the brand envisioned a thoughtful and human-centric... MORE
Soundproof Meditation Booths
Soundproof Meditation Booths
The Calm Booth by ROOM is a Mindfulness-Boosting Meditation Pod
In a world of constant distractions and stress, it’s more important than ever to soothe the nervous system to boost mental clarity, focus and concentration—which is why many modern offices... MORE
Workplace Wellbeing Apps
Workplace Wellbeing Apps
The 'Wellwork' App Helps Users Set Goals and More
The ‘Wellwork’ app is a workplace wellness tool for professionals that will enable them to maintain an awareness on their personal wellbeing when spending extended periods in the office.... MORE
Outdoor Offices
The ongoing pandemic has made outdoor workspaces more popular
Trend - Workplace flexibility has been a common topic of discussion after the the ongoing pandemic resulted in professionals working from home indefinitely. Now, businesses and employees are leaning into workplace flexibility with outdoor office spaces that balance productivity and function with comfort and convenience for workers.
Workshop Question - How is your brand prioritizing flexibility for its customers or employees?
7.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Post-Pandemic Work Spaces
Post-Pandemic Work Spaces
Google's 'Camp Charleston' is an Outdoor COVID-Safe Work Environment
As part of Google’s massive return-to-work plans, the tech giant has opted to reimagine the modern office by building a variety of innovative new workspaces such as ‘Camp Charelston.&#... MORE
5G Beach Workspaces
5G Beach Workspaces
Three's Fully Connected Setup on Margate Beach Supports Remote Work
Three set up a fully connected 5G beach workspace to underline the idea that work-life balance is achievable with the right network. At Margate Beach, there’s now a home-away-from-home office... MORE
Rentable Backyard Offices
Rentable Backyard Offices
Nooka Provides Shed-Like Offices for Working or Renting Out
Over the last year, people who rapidly made the shift to working at home may have discovered that their home office setup wasn’t quite up to par—fortunately, Nooka is introducing a new... MORE
Eco-Friendly Outdoor Meeting Pods
Eco-Friendly Outdoor Meeting Pods
The 'Minka Solar Pod' Has a Solar-Powered Design
The ‘Minka Solar Pod’ has been designed by Duffy London as a professional outdoor working space for those who require a spot to get work or meetings done where it might traditionally not... MORE
Remote Guidance
The rise of "digital nomads" has led to products and services in this space
Trend - With the COVID-19 pandemic making remote work increasingly common, more consumers have found themselves with greater independence with where they can travel and live. Brands are seeing opportunities within this "digital nomad" industry and are offering products and services that enhance this lifestyle.
Workshop Question - How is your brand offering flexibility to its employees or customers?
6.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Digital Nomad Camping Trailers
Digital Nomad Camping Trailers
The 'NoMad' Camping Trailer Accommodates Modern Lifestyles
The conceptual ‘NoMad’ camping trailer has been designed by Studio ABIBOO as a travel accommodation solution for digital nomads and explorers alike that will help them to stay... MORE
Remote Office Travel Trailers
Remote Office Travel Trailers
Airstream's Flying Cloud 30FB Office is a Modern Mobile Home
The Flying Cloud 30FB Office by Airstream is optimized for working on the go and it’s spacious enough to sleep up to six people. The modern mobile office and home on wheels is outfitted with... MORE
Digital Nomad Guidance Platforms
Digital Nomad Guidance Platforms
The 'nomadify' Platform Offers a Framework for Digital Nomadism
The ‘nomadify’ platform is a guidance solution for professionals who are looking to shake off the shackles of office life in favor of a lifestyle that’s focused on working from the... MORE
Millennial-Friendly Remote Work Concepts
Millennial-Friendly Remote Work Concepts
SOJRN Was Made for Remote-Working Young Professionals
FTLO Travel, the Millennial group travel company, recently launched a new program for young professionals working remotely – SOJRN. The new concept is described as “the perfect post-pandemic... MORE
WFH Culture
Brands replicate office culture from home for their employees
Trend - In order to keep employees engaged as many companies enter a year of work-from-home setups, many are trying to replicate in-office rituals virtually. These include everything from coffee breaks to chat rooms that are mapped out to look like offices.
Workshop Question - How is your brand keeping employees engaged?
5.6
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Virtual Coffee Machines
Virtual Coffee Machines
Powell Software's Microsoft Teams App Supports Workplace Culture from Home
Powell Software’s Virtual Coffee Machine is a first-of-its-kind app within Microsoft Teams that helps employees connect with one another and take regular breaks while working from home. The... MORE
Virtual Office Platforms
Virtual Office Platforms
Remo Unites Virtual Teams with the Benefits of a Physical Workspace
For most of the year, some employees have found themselves working at home and connecting with virtual office teams remotely. Remo helps to make remote work less isolating and more fun by combining... MORE
Virtual Corporate Retreats
Virtual Corporate Retreats
Moniker Now Offers Remote Team Building Experiences
Moniker, an award-winning corporate retreat planning agency, recently expanded its services to include remote team building experiences after COVID-19 impacted workforces across the globe. As many... MORE
Remote Workplace Communities
Remote Workplace Communities
Chipotle is Giving Remote Employees Access to Udemy for Business
The needs of the remote workplace are different from just a few years ago and companies are recognizing this with programs that help to support employee learning, personal development and a sense of... MORE