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FuturistU > Culture > Future-Proofing Work Culture > Module 3 / 5

Future of Work - Engagement

Instructor: Jaime Neely
Digital Engagement
Download the Digital Engagement Trend Report
This module explores solutions that address the incredibly low employee engagement levels plaguing workplaces all over the world. Advances in technology have done little to impact engagement in a positive way. From misaligned goals to stunted employee development and a lack of diverse leadership, the sources of low engagement are varied.

The solutions and strategies explored in this module will look at different tools to better understand employees, including Trend Hunter's Innovation Assessment, and the concept of smaller teams and internal programs dedicated to enhancing learning and development initiatives. 
Related Trend Report: Digital Engagement
Workshop Question:
Where could you add more face-to-face interactions with your team?
Get Better and Faster

Featured Insights

Coworking Wellness
Coworking spaces prioritize both physical and mental health
Implications - The flexible nature of coworking spaces is being elevated even further with specialized designs, both physical and function-related, that focus on health and wellness. This shift comes as a growing segment of the workforce in North America prioritizes a work-life balance, taking that trend to the next level by offering the balance of wellness and employment in one condensed venue.
Workshop Question - How can your brand prioritize its employees' work-life balance, or enhance health and wellness initiatives in-office?
4.9
Score
Popularity
Activity
Freshness
Patterns
Megatrends

Insights by Trend Hunter AI

Agile Workplace
As more offices adopt a hybrid model more flexibility is needed
Trend - The post-pandemic workplace demands more flexibility than before. The average office worker knows how to be productive from home, making the idea of being in the office full-time harder to justify. Thus, hybrid workplaces are more common than ever; however, these come with a unique set of challenges that organizations in the industry aim to solve.
Workshop Question - How has your workplace culture changed, and how can you make these changes work to your advantage as an employer?
4.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Millennial Retention
Brands aim appeal to the Millennial employee pool with specific benefits
Trend - As Millennials grow older and more confident in their skills and work experience, they're becoming more valuable to brands. In order to better retain employees in this demographic, brands are offering benefits that are specific to their needs--including debt repayment and family planning.
Workshop Question - How could your brand better prioritize employee retention?
5.1
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Work Protest
Office workers are protesting mandated returns to the office
Trend - Having grown accustomed to working remotely for several months, office workers are increasingly protesting mandates that require workers to go back to the office. Workers are now quitting, organizing against such policies, and/or ignoring these policies and continuing to work from home.
Workshop Question - How could your brand better prioritize flexibility for its employees?
4.5
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Reformed Routine
Social changes are influencing consumers to slow down and reassess their lives
Trend - More consumers in North America are adapting their priorities and routines to better align with their own happiness. This can involve consumers renouncing needlessly fast-paced lifestyles, quitting jobs in place of alternative opportunities, and generally focusing on their own happiness.
Workshop Question - How could your brand better align itself with its customers' or employees' values?
4.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Psychedelic Retreat
Assisted psychedelic experiences are growing in popularity
Trend - Companies in the wellness sphere are offering legal, guided psychedelic experiences to help consumers mitigate and overcome common mental health illnesses. These retreats serve as sanctuaries that facilitate a healing environment.
Workshop Question - How is your company focusing on the consumer's wellbeing and mental health?
6.3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Metaverse Medicine
Healthcare companies are bringing their services to the Metaverse
Trend - As the digital world expands in accessibility and popularity, health clinics and pharmacies are launching their services in the metaverse. Without the limits of brick-and-mortar, the online presence of medicine gives consumers easy access to health care check-ups, prescription renewals, and fitness and nutritional advice.
Workshop Question - How is your company adapting to changing consumer habits?
6.7
Score
Popularity
Activity
Freshness
Patterns
Megatrends
WFH Design
Work-from-home products are designed with aesthetics in mind
Trend - Now that work-from-home setups have become the norm, many consumers have settled into this new lifestyle. Now, brands are offering functional but design-friendly pieces that help people settle in to their home offices in the long-term.
Workshop Question - Which of its customers' lifestyle changes will your business continue to adapt to?
7.7
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Sustainable Café
Cafés are prioritizing sustainable design
Trend - Both independent and multinational cafés are now prioritizing eco-friendly retail designs in order to reduce their environmental footprint. These constructions reduce impact while also creating a point of interest for customers.
Workshop Question - How is your brand changing its values alongside its customers?
6.6
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Corporate Health
Businesses prioritize mental health for employees and/or customers
Trend - Businesses in a wide range of industries are aiming to ensure the overall wellbeing of their employees by offering mental health programs and initiatives. These include employee mental health training and internal wellbeing campaigns from social media companies.
Workshop Question - How could your brand prioritize the mental health of its employees and customers?
6.1
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Relaxed Workplace
As offices reopen post-pandemic more focus is placed on relaxation and wellness
Trend - Many consumers have been working from home over the pandemic, and have become accustomed to a level of relaxation and privacy. For some, this more relaxed environment is more conducive to productivity than the formal settings of the past. As offices reopen employers will need to be cognizant of this and provide more casual environments with low-sensory spaces.
Workshop Question - How can you arm yourself against the "anti-work" movement?
8.1
Score
Popularity
Activity
Freshness
Patterns
Megatrends