menu search
About     search
Ideas
Explore the world's #1 largest database of ideas and innovations, with 447,154 inspiring examples.
Trend Reports
Discover why 1,186 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 330,681 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,186 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 330,681 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,188 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
During COVID-19, learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
All
AI
Tech
Life
Culture
Design
Ads
Business
Eco
Good
Luxury
Fashion
Bizarre
Keynotes
Search our database of 447,154 cutting edge ideas.
DASHBOARD RESEARCH KEYNOTES EVENTS
FuturistU > Innovation & Change > Infectious Messaging > Module 1 / 4

Intro to Infectious Messaging

Instructor: Jeremy Gutsche
We live in a world cluttered with chaos. If you want your innovative idea to break through all the noise, you need a well-packaged story. Fortunately, Trend Hunter has spent a lot of time studying this in our quest to attract billions of views to the website.

This course will teachyou how to do the same. By cultivating infection, your ideas will resonate, helping you leapfrog ahead of the competition.
Get the 2024 Trend Report FREE

Insights by Trend Hunter AI

Workplace Sabbatical
Businesses are establishing or highlighting workplace sabbatical programs
Trend - In an effort to reduce employee burnout and ensure retention, sabbaticals offered by companies are being established or if they already exist, emphasized as an employee perk. These programs are a benefit for employees who have spent several years at a company, and include weeks of time taking a break from work to explore passions, rest, or do volunteer work.
Workshop Question - How could your brand better invest in its employees' personal or financial wellbeing?
4.3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Paid Two Month Sabbaticals
Paid Two Month Sabbaticals
Intel Offers Its Employees a Paid Two Month Vacation Every Seven Years
Computer electronics giant Intel offers its employees a unique sabbatical program called ‘King of Benefits.’ The program works by offering long-term employees a fully paid eight-week... MORE
Workplace Benefits Programs
Workplace Benefits Programs
McDonald's Offers Paid Sabbaticals for 10-Year Employees
The McDonald’s Benefits Program at the popular fast-food restaurant covers everything from health benefits to paid vacation time. For corporate McDonald’s workers, every employee is... MORE
Environmental Internship Programs
Environmental Internship Programs
Patagonia Offers a Work Sabbatical During its Internship
In an effort to retain employees, many brands offer perks, and Patagonia is setting itself apart with its Environmental Internship Program, which offers a two-month work sabbatical. Employees from... MORE
Accessible Employee Sabbatical Programs
Accessible Employee Sabbatical Programs
Adobe Offers Mandatory Sabbaticals for 5-Year Employees
The Adobe Sabbatical Program at San Jose-based software company provides employees with added incentives to remain at the job and in good standing. Once an employee has worked at least 24 hours a... MORE
Monetized Recreation
Gen Z consumers are turning their creative hobbies into job opportunities
Trend - Known as being highly creative and tech-savvy, Gen Z consumers are increasingly likely (and able) to monetize their creative and recreational hobbies. This generational quality is being made more accessible with platforms that help them learn about and ultimately monetize their passions.
Workshop Question - How could your brand better cater to Gen Z's sense of creativity and/or tech-savviness?
5.7
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Social Live Streaming Applications
Social Live Streaming Applications
TikTok is Launching a Monetizable Live Streaming Service
TikTok is launching a monetizable streaming service for creators, currently titled TikTok Live Stream. This is a separate service from the TikTok Live functionality that currently exists, as they... MORE
AI-Powered Course Creators
AI-Powered Course Creators
Kajabi's AI Creator Hub Simplifies the Whole Course Creation Process
Kajabi is on a mission to help people successfully create and distribute their course and this process is becoming even simpler thanks to the platform’s AI Creator Hub. This new artificial... MORE
Gen Z-Targeted Creator Applications
Gen Z-Targeted Creator Applications
Yubo Has Debuted the Pixel Reward Program to Pay Its Creators
‘Yubo,’ the video-based social media platform targeted towards the younger generation that allows creators to stream and upload short and long-form videos, has debuted the ‘Pixel... MORE
Educational Esports-Focused Courses
Educational Esports-Focused Courses
The IESF and NASEF Launch an Online Series of Esports Courses
The International Esports Federation (IESF) and the North America Scholastic Esports Federation (NASEF) have announced the arrival of a new online platform dedicated to providing gamers with over 3,... MORE
AI Travel
AI-based travel-planning apps take some of the work out of traveling
Trend - Smart-planning apps for travelers are becoming more popular, particularly as pandemic-prompted travel restrictions have lifted. Now, consumers are able to create customized itineraries with the help of AI-based apps that give users a better idea of local offerings and geographies.
Workshop Question - How could your brand better prioritize convenience for its customers?
7.7
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Smart Travel Planners
Smart Travel Planners
iplan.ai Uses Machine Learning to Produce Perfect Travel Itineraries
iplan.ai is a smart travel planning platform that utilizes artificial intelligence technology to help consumers efficiently and effectively put together travel itineraries. According to the company,... MORE
Multi-Modal Folding Stoves
Multi-Modal Folding Stoves
This Outdoor Stove Offers Both Compact and Spacious Setup Options
Firebox, a company that specializes in innovating practical and versatile gear for the outdoor market, has launched a modular folding stove that is designed to make it easier than ever for outdoor... MORE
AI-Powered Travel Itinerary Platforms
AI-Powered Travel Itinerary Platforms
The 'Travelmoji' AI Travel Planner Makes Use of ChatGPT
The ‘Travelmoji’ AI travel planner is a machine learning tool for avid or amateur travelers alike to help them ideate the perfect trip by harnessing the power of artificial intelligence (... MORE
AI Travel Assistants
AI Travel Assistants
Expedia Launched a Travel Chatbot Plugin Powered by ChatGPT
From arranging accommodations to on-the-ground transportation, planning a trip can be overwhelming but with the help of a travel chatbot, making decisions and getting personalized recommendations... MORE
Live Fundraising
Live fundraising initiatives help consumers feel more connected
Trend - Live fundraising, whether for charities or creators looking for support, has become more popular as platforms make it easier to stream campaigns and content live. Donation options are often included in these initiatives and simplify the process of giving and receiving funds.
Workshop Question - How could your brand use live-campaigning to market its purpose, product or service?
6.1
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Social Live Streaming Applications
Social Live Streaming Applications
TikTok is Launching a Monetizable Live Streaming Service
TikTok is launching a monetizable streaming service for creators, currently titled TikTok Live Stream. This is a separate service from the TikTok Live functionality that currently exists, as they... MORE
Charitable Live-Marketing Campaigns
Charitable Live-Marketing Campaigns
Interac Has Debuted Living Billboards as Part of Its Campaign
‘Interac,’ the immensely popular financial service brand, has launched a set of ‘living billboards’ across Canada as part of its ‘HolidayLife’ advertising campaign.... MORE
Gamified Charity Events
Gamified Charity Events
Make-A-Wish Partnered with Bandai Namco on its Livestreaming Event
Make-A-Wish International announced that Bandai Namco has partnered with it on its annual global live-streaming event, with Bandai Namco supporting the event with ‘Park Beyond,’ an... MORE
Money-Raising Virtual Party Apps
Money-Raising Virtual Party Apps
Desperados' Rave to Save App Donates €1 for Every 1000 Steps
As thousands of nightclubs are currently closed due to the global pandemic, Desperados is launching the new Rave to Save app available for Apple and Android platforms. Users are invited to join a... MORE
Livestream Retail
Fashion and beauty brands offer livestream shopping experiences
Trend - With livestreaming being popular across a wide range of apps, fashion and beauty brands are increasingly using livestreaming as a way to market their clothes and beauty products, while simultaneously having customers buy them.
Workshop Question - How could your brand leverage livestream retail?
4.5
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Nostalgic Shopping Livestreams
Nostalgic Shopping Livestreams
NYX Cosmetics Hosted a Throwback Event Live on Triller
NYX Cosmetics recently became the first brand to use Triller’s livestream shopping capabilities with a throwback-themed event that took viewers back to Y2K. The event on the TrillerTV... MORE
Luxury Beauty Retail Livestreams
Luxury Beauty Retail Livestreams
Amala Beauty Launches Interactive Shopping Events on Tmall Global
German luxury skincare company Amala Beauty has launched a series of live stream commerce campaigns on Tmall Global, China’s largest B2C cross-border online marketplace. The new campaigns... MORE
Live Lifestyle Shopping Apps
Live Lifestyle Shopping Apps
Verishop Has Launched 'Livestream Shopping' Feature for iOS App
Social shopping platform Verishop has announced the launch of ‘Livestream Shopping,’ a brand new feature that will be integrated into the Verishop iOS app. The feature intends to offer... MORE
Livestream Beauty Shopping Series
Livestream Beauty Shopping Series
Klarna and Beautycounter Launched the Better Beauty Livestream
The Better Beauty Livestream is a four-part series brought to consumers by Beautycounter in collaboration with Klarna. Taking place at the Beautycounter Venice, California in-store content studio,... MORE
App-Based Guide
App-based travel and activity guides prevail as pandemic restrictions lift
Trend - As we enter a post-pandemic world and travel restrictions lift, app-based travel and activity guides are becoming the norm. These digital guide activations help travelers explore the world while limiting their contact with tour groups to remain mindful of the ongoing global health concerns.
Workshop Question - How is your company shifting its services to accommodate post-pandemic consumer habits?
4.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Real-Time App-Based City Guides
Real-Time App-Based City Guides
The Welcome App Provides Personalized Tourist Recommendations
The Welcome app is a newly launched platform that combines intelligence, recommendations, personalization, photos, and videos to guide users through new cities. Established by Peter Gerard, Mark... MORE
Eco-Friendly Transit Apps
Eco-Friendly Transit Apps
Moovit Partnered with Lime to Deliver Electric Micro-Mobility Options
The Israeli transit planning application ‘Moovit’ announced the ‘Moovit x Lime’ partnership with the popular electric micro-mobility rental company. Through this partnership,... MORE
Wilderness Way-Finding Apps
Wilderness Way-Finding Apps
The 'Wayfinder' App Guides Users on Multi-Day Adventures
The ‘Wayfinder’ app is a map and guide travel solution for outdoor explorers that will enable them to enjoy their choice of wilderness trail without having to worry about losing their way.... MORE
Multi-Modal Travel Apps
Multi-Modal Travel Apps
Arriva Has Released a Smart Mobility App for Public Transport In Europe
Arriva, a UK-based multinational public transport company, has announced the launch of ‘glimble,’ a smart mobility platform designed to connect passengers to multiple modes of public... MORE
Dairy-Based Immunity
Dairy beverages are enhanced with immune system-boosting benefits
Trend - Beverages that have a dairy base are now being incorporated with ingredients that are known to help boost immunity, including vitamins, antioxidants, and probiotics. Products in this space include everything from milkshakes to botanical drinks.
Workshop Question - How is your brand standing out in an increasingly competitive market?
5.4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Botanically Infused Milks
Botanically Infused Milks
Clover Sonoma's Organic Moon Milk Contains Herbs & Spices
Inspired by Ayurveda, Clover Sonoma’s Organic Moon Milk combines 2% organic milk with herbs and spices to help the body respond to physical and emotional stressors. The quart-sized cartons can... MORE
Fortified Breakfast Milkshakes
Fortified Breakfast Milkshakes
Lil' Goodness Launches The Nutrient-Dense Prebiotic Break Shake
Lil’ Goodness recently launched its Prebiotic Break Shake in India. The milkshake is designed specifically for breakfast. The nutrient-dense ready-to-serve milkshake contains natural milk... MORE
Gut-Friendly Plant-Based Oat Drinks
Gut-Friendly Plant-Based Oat Drinks
The Biotiful Oat Kefir Comes in Three Flavor Options
The Biotiful Oat Kefir is a new plant-based product from the UK-based brand that will provide consumers with access to all of the health benefits of kefir in a dairy-free way. The drink comes in... MORE
Immune-Boosting Kefir Shots
Immune-Boosting Kefir Shots
Biotiful Dairy's Kefir Shots Offer Immune System Support
Biotiful Dairy’s Kefir Shots share a simple and natural way to support the body’s immune system and do so in a way that delivers 30 billion live cultures and protein in a format that&#... MORE
Autonomous Grocery
Unstaffed grocery stores become more common as tech in this space advances
Trend - Unstaffed grocery stores and markets are becoming popular as businesses collaborate with tech companies--installing smart systems that allow for seamless in-store transactions where consumers can simply walk out with their items and be charged automatically.
Workshop Question - How could your brand elevate its purchase journey for customers?
6.9
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Rural Unstaffed Supermarkets
Rural Unstaffed Supermarkets
Lifvs Brings Automated Supermarkets Where They're Needed Most
Fully autonomous stores are beginning to appear in some of the world’s busiest cities and Swedish retail start-up Lifvs is now bringing automated, unmanned grocery stores to rural parts of... MORE
Unstaffed Convenience Stores
Unstaffed Convenience Stores
Wundermart is an Autonomous Retail Solution for Hotels and Offices
Wundermart is a startup that develops and installs unstaffed retail stores in offices, hotels, and hospitals. The company’s innovative solution combines a physical retail space with... MORE
Hybrid Autonomous Grocery Stores
Hybrid Autonomous Grocery Stores
Nourish + Bloom Market is a Frictionless Store in Georgia
The 1,500 square foot Nourish + Bloom Market in Fayetteville, Georgia recently opened its doors as the first African American-owned autonomous grocery store in the world, complete with powerful... MORE
Autonomous Community Markets
Autonomous Community Markets
Valet Market is a Modern Amenity for Apartment Buildings
Accel Robotics’ Valet Market is an autonomous community market that lets building residents shop for necessities at all hours via an app. This experience connects dwellers to everything from... MORE
Eco Eyewear
Sustainable eyewear solutions counter the industry's impact
Trend - Prescription eyewear is a necessity for many consumers, but the industry, like many others, has an impact on the environment. As a result, some brands in the industry are prioritizing eco-friendly solutions that include sustainable glasses materials and packaging.
Workshop Question - How is your brand prioritizing sustainability?
5.6
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Eco Contact Lens Packaging
Eco Contact Lens Packaging
Ace & Tate's Ultra-Slim Contact Lens Packaging Uses 80% Less Plastic
Ace & Tate’s Contacts are sold in the world’s slimmest sleeves for contact lenses and they boast 80% less plastic than standard sleeves. The packaging is powered by Smart Touch... MORE
Online Lens Replacement Services
Online Lens Replacement Services
Boomerang Lenses Offers a Seamless Way to Update Old Glasses
Changing glasses frames is a simple style upgrade but it’s not always necessary and Boomerang Lenses is a new brand from 1-800 Contacts that was created to acknowledge this. The online lens... MORE
Ultra-Durable Handcrafted Bamboo Glasses
Ultra-Durable Handcrafted Bamboo Glasses
GlassesUSA.com Debuted the Bespoke Woodland Collection
Online glasses retailer, GlassesUSA.com recently expanded its portfolio with the introduction of the new Woodland Collection. The collection offers unisex styles for both me and women with... MORE
Upcycled Plastic Eyewear
Upcycled Plastic Eyewear
'Bottleyes' Upscales Used Plastic Bottles into Prescription Eyewear
‘Bottleyes’ is an Ecuador-based startup that aims to simultaneously combat two challenges that are facing the world. These are the epidemic of poor eyesight in the developed world, and... MORE
Corporate Health
Businesses prioritize mental health for employees and/or customers
Trend - Businesses in a wide range of industries are aiming to ensure the overall wellbeing of their employees by offering mental health programs and initiatives. These include employee mental health training and internal wellbeing campaigns from social media companies.
Workshop Question - How could your brand prioritize the mental health of its employees and customers?
6.1
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Paid Employee Outdoor Time
Paid Employee Outdoor Time
Canada Goose's HumanNature Pass Encourages Employees to Go Outside
Canada Goose’s HumanNature Pass is encouraging its employees to take one paid hour off a week, so long as they spend that hour doing something recreational outside. With social distancing... MORE
Engaging Workplace Wellness Apps
Engaging Workplace Wellness Apps
This App Helps Managers Support Employee Mental Health
‘Kona’ is an innovative new workplace wellness app that is designed to be built into the Slack messaging platform, infusing it with a range of features that enable managers to do a... MORE
Mental Wellness Workplace Campaign
Mental Wellness Workplace Campaign
The NYSIF Aims to Raise Awareness of Mental Wellness
The New York State Insurance Fund (NYSIF) has launched a campaign to raise awareness of mental wellness in the workplace. The campaign provides strategies to reduce mental health stigma, promote... MORE
Mental Health First-Aid Training
Mental Health First-Aid Training
Lululemon Just Announced a New Feature Available to All Employees
Following its second Global Wellbeing Report, beloved Canadian brand lululemon introduces mental health first-aid training to all employees. This initiative is global and it will touch everybody in... MORE