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FuturistU > Business > New Business Models > Module 1 / 4

Intro to New Business Models

Instructor: Mary Van Puymbroeck
New Business Models
Download the New Business Models Trend Report
Today's rapidly changing business landscape means it can be hard to find strategic clarity. The rise of the peer-to peer economy and the direct-to-consumer disruption of multiple industries has shifted power from industry heavyweights into the hands of startups and small businesses that are more responsive to shifting consumer needs. But since the advent of the gig and sharing economies, how has our world changed?

In this module, Senior Research Advisor and Futurist Mary Van Puymbroeck will take you through the three macro trends driving this evolution forward; Many-to-Many, Simplicity and Instant Entrepreneurship.
Related Trend Report: New Business Models
Jeremy Gutsche Keynote Speaker

Insights by Trend Hunter AI

Magnetic Power Bank
Startups are launching competitive magnetic power banks with unique features
Trend - Magnetic power banks are transforming mobile charging for iPhone users with their innovative magnetic attachment feature. Sparked by Apple's MagSafe battery pack, numerous startups have introduced alternatives with extra features or better pricing, broadening consumer choices. This technology enhances convenience and meets the growing demand for seamless, integrated smartphone accessories.
Workshop Question - How can your brand enhance both functionality and aesthetic appeal for consumers in a mobile-driven market?
8.3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Savory Advent
Advent calendars with savory dishes are gaining popularity beyond novelty
Trend - Advent calendars, traditionally filled with small snacks, are now being made to include savory meals in each pouch. While this started as a novelty, it is now gaining mainstream popularity. These calendars are intended for consumers who are less interested in treats than traditional foods.
Workshop Question - How could your company draw inspiration from less-than-traditional holiday products while creating its new product or service?
8.3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
AI Training
Workplaces are using generative AI to train and improve employee efficiency
Trend - Workplaces are using generative artificial intelligence to craft training modules, provide feedback, and improve overall onboarding experiences for employees. These AI models deliver accurate feedback more quickly than human workers, saving companies time and money on onboarding.
Workshop Question - How could your brand implement generative AI training processes to improve its overall workplace efficiency?
7.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Planned Microcation
Modern consumers are taking microcations to save time and money
Trend - Travel agencies are offering 'microcation' packages that include short-duration, event-packed getaways. These vacation are more affordable and are easier to plan than vacations, making them fit for customers of all ages. Microcations can also be taken in quick succession for versatility.
Workshop Question - How could your brand adjust its products or services knowing that the modern consumer takes less vacation time each year?
5.4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Custom Chatbot
Brands are launching services that enable fast creation of personalized chatbots
Trend - Businesses offer tools enabling clients to build fully-functional chatbots quickly. These bots are trained on custom datasets, making them suitable for internal, consumer-facing, or consulting purposes. Businesses across numerous industries can benefit from personalized low-cost chatbots.
Workshop Question - How can your brand leverage personalized chatbot technology to enhance customer service or streamline workflow?
6.4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Sustainability AI
Companies are leveraging AI platforms to optimize production and reduce waste
Trend - Companies in the production, retail, and logistics spaces are looking to artificial intelligence (AI) models to reduce emissions. The AI models help optimize production, cut-out excess waste, better manage inventory, and improve overall sustainability using predictive and analytical models.
Workshop Question - How can your brand leverage AI models to optimize production and improve overall sustainability in response to increased pressure to reduce emissions?
6.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Evolved Education
Post-secondary institutions offer courses specific to Gen Z's hobbies and habits
Trend - Schools are targeting the skills and industries that Gen Z is making influential. In order to maintain their relevance in a rapidly evolving learning environment, honing in on students' personal hobbies and the skills they're self-taught in keeps these institutions evolving with their target market.
Workshop Question - How is your brand evolving with the cultural changes that Gen Z's influence has caused?
3.4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Accessible E-Commerce
Brands make online shopping easier for elderly demographics
Trend - For senior demographics, modern technology can be more challenging to navigate. To change this, some online retailers are prioritizing senior demographics--both in the products they offer and in how their platforms are designed.
Workshop Question - How could your brand prioritize accessibility in its product design?
5.9
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Mindful Entrepreneurship
Brands release programs that help users learn about and build businesses
Trend - Between competitive markets and economic instability, entrepreneurship has become more challenging for the average consumer to take on. Programs that help users learn about and navigate the process of building a business (or aspects of it) are becoming popular among aspiring entrepreneurs.
Workshop Question - How could your brand better support employees or customers in their personal pursuits?
3.5
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Gen Z Neobanking
Fintech responds to new financial needs with neobanking solutions
Trend - As Gen Z seeks financial independence, fintech companies are creating new banking-alternative solutions to meet the young generation's tech-based needs. The neobanking platforms are app-based and allow users greater access to their financial services with fewer limitations.
Workshop Question - How can your company cater to the new generation of consumers?
5.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends