New Business Models and Instant Entrepreneurship
Instructor: Mary Van Puymbroeck
Download the Customer Experience Trend Report
With the internet fueling the direct-to-consumer market, it's easier than ever to launch a business. Across the internet, we can see DTC making a significant impact on the global economy. Our final module in New Business Models takes on the three key considerations and impacts of direct sales; Cost & Quality, Community Focus and Social Impact. This chapter zeros in on our Megatrend Instant Entrepreneurship to better understand the way that niche businesses are fostering brand love by directly responding to consumer need. We will explore the implications of the re-formatting of direct sales for your business.
Workshop Questions:
1. How could you have lower overhead and deeper consumer connection?
2. What are the social, ethical, or environmental advantages your brand could have over competitors?
