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FuturistU > Retail > How to be Retail Resilient > Module 2 / 4

Retail Resilient: Simplicity

Instructor: Ady Floyd
Innovative Technologies
Download the Innovative Technologies Trend Report
In a fast-paced and cluttered world, simplicity continues to stand out to consumers, especially in the retail industry. Retailers must place a higher precedent on keeping consumers safe in brick-and-mortar stores and through ecommerce platforms. Leveraging technology to create simple approaches to modern problems will help retailers succeed in the future. Contactless shopping and digital security are integral now. In a world where consumers are easily overwhelmed, this module showcases how retailers have the ability to simplify certain aspects of a consumer's daily life.
Related Trend Report: Innovative Technologies
Workshop Questions:
1. How are you ensuring that your employees and your customers feel safe visiting your establishment?
2. What is one way you can improve your digital security strategy?
Get Better and Faster

Featured Insights

Shopping Locker
Contactless lockers enhance the safety of shopping experiences
Trend - Lockers in the retail industry are being rolled out as businesses look for ways to keep both customers and employees safe amidst the ongoing pandemic. Everything from food pickup to in-store returns are now being exchanged via lockers to reduce instances of person-to-person contact.
Workshop Question - How is your brand prioritizing safety as it conducts its day-to-day business?
5.9
Score
Popularity
Activity
Freshness
Patterns
Megatrends

Insights by Trend Hunter AI

Food Lockers
Restaurants are using locker-like technology to offer contact-free food pickups
Trend - Fast food chains, restaurants, and ghost kitchens have begun using smart locker devices to store customers' takeout orders, streamlining the pick-up process while ensuring ordered food items remain at optimal temperatures.
Workshop Question - How could your brand create more efficient consumer experiences?
6.9
Score
Popularity
Activity
Freshness
Patterns
Megatrends
App-Based Retail
Retailers create apps to accompany customers' in-store experiences
Trend - Retailers are increasingly merging the convenience of online shopping with the engagement of in-person retail--now with accompanied in-store apps. These apps help enhance customer experiences with everything from product information to shopping assistance.
Workshop Question - How could your brand merge digital and in-person shopping experiences?
7.1
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Intelligent Inventory
Grocers are using IoT tech to streamline inventory management
Trend - Supermarkets are leveraging IoT solutions to improve inventory management processes. Not only do IoT systems ensure supermarkets are stocked with the right items in the right quantities, but they also help these brands achieve their sustainability objectives by reducing food and energy waste.
Workshop Question - How can your brand utilize emerging technologies to be more efficient?
6.9
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Autonomous Grocery
Unstaffed grocery stores become more common as tech in this space advances
Trend - Unstaffed grocery stores and markets are becoming popular as businesses collaborate with tech companies--installing smart systems that allow for seamless in-store transactions where consumers can simply walk out with their items and be charged automatically.
Workshop Question - How could your brand elevate its purchase journey for customers?
7.4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Reflective Display
Connected mirrors help retailers personalize the shopping journey
Trend - As brick and mortar stores compete with ecommerce, businesses are taking cues from the virtual world with tech-enhanced shopping experiences. This now includes connected mirrors being displayed in-store that allow customers to personalize their shopping journey.
Workshop Question - How could your brand better prioritize customer experience with technology?
8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
IoT Retail
Platforms that monitor, gather data and form insights enhance retail experiences
Trend - IoT platforms are being used to determine the best options for a range of retail processes and issues. These connected solutions help brands do everything from ensuring that COVID-19 safety standards are being met to enhancing digital experiences for customers.
Workshop Question - How is your brand prioritizing in-person shopping experiences?
6.6
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Contactless Test
No-contact in-store testers become more popular amidst COVID-19
Trend - When it comes to consumers sampling products in-store, brands have been limited in what they can allow customers to do due to hygiene protocols and regulations. Thus, contactless tester innovations have become more popular, allowing customers to sample products while ensuring their safety.
Workshop Question - What health and safety protocols will your brand continue to enact post-COVID?
6.6
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Virtual Changing
Virtual fitting rooms are growing in popularity amidst the pandemic
Trend - Virtual fitting rooms are becoming an increasingly popular alternative to in-person fitting rooms, particularly as the ongoing pandemic has put restrictions on in-person shopping. Now, consumers are able to see how clothing may look on them without having to worry about hygiene or being inconvenienced.
Workshop Question - What long-term pandemic-related changes could your brand better adapt to?
6.6
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Digital Companions
Digital platforms keep travelers informed during COVID-19
Trend - Airlines and airports are launching digital platforms containing information for travelers. The aim is for these platforms to house the most current information regarding COVID-19, such as rules, requirements, testing options and a space to record test results and vaccination records.
Workshop Question - How could your brand better educate and maintain transparency with its customers?
4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Plant Database
Plant databases give individuals and retailers easily accessible information
Trend - Databases designed to give users information on plants, whether that's retail habits in this space or consumers' wanting information on species, are making the gardening and plant-care space more accessible for individuals and small businesses.
Workshop Question - How is your brand making information accessible to its customers?
5.3
Score
Popularity
Activity
Freshness
Patterns
Megatrends