Ideas
Explore the world's #1 largest database of ideas and innovations, with 422,335 inspiring examples.
Trend Reports
Discover why 1,124 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 308,096 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,124 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 308,096 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Dashboard
Join 295,666 Trend Hunters with special access to premium content, topic tracking and customizable tools through our AI-powered Dashboard.
AI + Human Methodology
Learn how Trend Hunter harnesses the power of artificial intelligence.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,129 innovation strategy articles, keynote, videos and innovation tools.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
During COVID-19, learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 422,335 cutting edge ideas.
FuturistU > Tactics > The 18 Megatrends > Module 2 / 7

The Acceleration Megatrends

Instructor: Armida Ascano
Artificial Intelligence
Download the Artificial Intelligence Trend Report
This module focuses on the Acceleration Pattern of Oppoortunity, which encompasses behavioral megatrends such as AI and Prosumerism. Acceleration is a pattern based in perfection and aspiration; it's about taking one key feature or component of an idea and hyper-focusing on it.

This ties to various consumer motivations, such as wanting to become the best version of oneself, or excitement around the fast pace of technology today. Explore case studies surrounding brands such as IBM, Lululemon, and Amazon.
Related Trend Report: Artificial Intelligence
Workshop Questions:
1. How are you leveraging technology to provide seamless service?
2. How are you supporting your consumer's desire to create?
3. What could change about your offering to ensure consumers feel proud to purchase from you?
Get Trend Hunter Dashboard

Insights by Trend Hunter AI

Ethical Search
Ethical search engines help consumers streamline conscientious purchases
Trend - As consumers become more conscious of the impact of their purchases, search engines that search for products that are made sustainably, or from brands that align with their personal values, are becoming more popular.
Workshop Question - How could your brand make conscientious shopping easier for its customers?
7.3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Retail Bot
Retail-based robots now have more social features and functions
Trend - Retail bots are no longer only designed to offer assistance in-store--they're now also dealing with some of the social interactions associated with brick and mortar shopping. These bots are designed to foster good will and do everything from greeting customers to bringing them snacks.
Workshop Question - How is your brand ensuring its customers are engaged throughout the purchase journey?
6.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Gesture Kiosk
Gesture-controlled interfaces use hand-tracking technology to reduce health risks
Trend - Retail and entertainment industries are opting for gesture-controlled kiosk interfaces to enhance the user experience without contact-related health and safety risks. Hand-tracking technology registers the user's movement to allow touchless screen navigations.
Workshop Question - How will your brand continue to adapt to consumers' pandemic-induced lifestyle changes?
6.4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Anti-Bias AI
Artificial Intelligence technology integrates neutrality features across industries
Trend - Discussions around the potential bias of AI technology and AI as a catalyst for neutrality across industries such as recruitment and journalism have those in the tech space reinspecting how best to use AI this way. Technology is often regarded as a tool for eliminating human bias.
Workshop Question - Which area of your business could benefit from bias-eliminating AI?
4.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Tech Privacy
Mainstream technology brands are prioritizing consumer's data privacy
Trend - Data privacy and control are at the forefront of many people's attention, and technology brands are now catering to consumers' desire for privacy when it comes to their personal information. As a result, these companies are changing their policies and launching new initiatives to help ensure this information is not unknowingly profited from.
Workshop Question - How could your brand better ensure privacy for its customers?
3.5
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Alcohol Tech
Technology is being used to enhance alcohol production quality and serving experience
Trend - Alcohol brands are leveraging modern technology and material science to revolutionize their industry. New methods of manufacturing and product experiences are surfacing, allowing for more customized and precise approaches.
Workshop Question - How can your brand use tech to update an industry tradition?
7.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Refined Returns
Brands are making it easier for consumers to return items amid COVID-19
Trend - The COVID-19 pandemic has fueled a surge in online sales, prompting an increase in online return needs. To accommodate this emerging need, many brands are leveraging strategic partnerships to enable streamlined return solutions that include return shopping lockers, at-home return pickup options, and multi-brand return centers.
Workshop Question - How can your brand anticipate consumer barriers to purchasing amid fluctuating shopping restrictions?
3.7
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Beauty-Tracking
Apps and devices help people track how treatments improve their skin
Trend - The continued poplarity of skincare has resulted in brands offering apps and devices that allow people to track how their skin and scalp care regimens are improving the health and appearance of their skin and hair over time.
Workshop Question - What are some less-tapped areas of self-care that your brand could invest in?
6.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
AI Board Game
Artificial intelligence is being employed in tabletop game experience design
Trend - Technology is enhancing the player experience during chess and other popular board game offerings. By integrating artificial intelligence into tabletop game designs, brands are able to also provide training to consumers.
Workshop Question - How can your brand utilize artificial intelligence?
6
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Package Gaming
Brands offer gamified experiences through packaging
Trend - In order to create more engaging product experiences, food and beverage brands are offering customers gamified features on their product packaging. Items in this space include video games attached to candy packaging via QR codes, and games scanned from alcohol bottle caps.
Workshop Question - What kind of gamified experience could your brand attach to its packaging?
6.3
Score
Popularity
Activity
Freshness
Patterns
Megatrends